All in the <head>

– Ponderings & code by Drew McLellan –

– Live from The Internets since 2003 –

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Brief encounters

30 July 2003

To the guy in the petrol station this morning:- you asked me for directions to Vandall Park. I gave you thorough and detailed directions of exactly how to get there, including the route to take to avoid the rush hour traffic. You thanked me and went on your way. It was only then that I realised I’d directed you to Vanwall Park by mistake. I’m truly sorry – I hope that it hasn’t screwed up your business or lost you a customer. I hope that you realised it was an honest mistake. I’ve been feeling bad all day.

To the Big Issue vendor outside the supermarket this evening:- I’m sorry I didn’t have the right money in my pocket when I approached you. Thank you for accepting the change I did have, not out of desperation, but in the name of customer service. That simple act of good will changed our relationship, and changed my attitude toward your business.

- Drew McLellan

Comments

Tags

Comments

  1. § Nathan Pitman: The big issue rocks. And the circulation figures are a great testament to the commitment of the distribution network.
  2. § Mike: Everyday I walk past this homeless guy on my way to work and he says ”Any change?” and I answer ”Nope. You’re still homeless”

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At edgeofmyseat.com we build custom content management systems, ecommerce solutions and develop web apps.

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Affiliation

  • Web Standards Project
  • Britpack
  • 24 ways

About Drew McLellan

Photo of Drew McLellan

Drew McLellan has been hacking on the web since around 1996 following an unfortunate incident with a margarine tub. Since then he’s spread himself between both front- and back-end development projects, and now is Director and Senior Web Developer at edgeofmyseat.com in Maidenhead, UK (GEO: 51.5217, -0.7177). Prior to this, Drew was a Web Developer for Yahoo!, and before that primarily worked as a technical lead within design and branding agencies for clients such as Nissan, Goodyear Dunlop, Siemens/Bosch, Cadburys, ICI Dulux and Virgin.net. Somewhere along the way, Drew managed to get himself embroiled with Dreamweaver and was made an early Macromedia Evangelist for that product. This lead to book deals, public appearances, fame, glory, and his eventual downfall.

Picking himself up again, Drew is now a strong advocate for best practises, and stood as Group Lead for The Web Standards Project 2006-08. He has had articles published by A List Apart, Adobe, and O’Reilly Media’s XML.com, mostly due to mistaken identity. Drew is a proponent of the lower-case semantic web, and is currently expending energies in the direction of the microformats movement, with particular interests in making parsers an off-the-shelf commodity and developing simple UI conventions. He writes here at all in the head and, with a little help from his friends, at 24 ways.

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